It's time to change minds and hearts.

What makes a great community? You do.

But today, too many of our neighbours can't participate in everything London has to offer.
You can help change that.

A better future for your kids and all of their friends starts with you. 

Forget everything
you think you know

Poverty is deep and complex, but it isn't what you think.

Ready to challenge some assumptions you may be holding about poverty? 

It's not a poverty thing.
It's a human thing.

 

Good choices vs. bad choices.
Us vs. them.

 

Too often, we see poverty as a black and white issue. When in fact, it’s our early life, our relationships and the opportunities we’re given that really define our future.

Spend a minute with Shane and consider whether you “hit a triple” or actually started life on third base.

It starts with you.

Want to help but not sure how?

Take this fun quiz to find out what kind
of community energizer you are.

What you learn might surprise you

Find out what your friends don't know

Poverty is deep and complex, but it isn't what you think. Ready to challenge some assumptions you may be holding? Real voices and powerful myth-busting are just the beginning with Marci, Eric, Terri and Shane.

Quiz
Read there report

In a Generation

Building a London for all

Can we end poverty in a generation? Community leaders in London believe it’s not only possible, it’s vital to our future. The Mayor’s Advisory Panel on Poverty released its findings in March 2016 and many recommendations are already underway.

Events and Information

Discover a deeper understanding of how you can be part of the change that's possible.